BluePrint Leads

Pricing

Pay per lead.
No subscriptions.

Three tiers based on how ready the homeowner is to act. Every lead is exclusive to one roofer, priced by what it is, not chosen from a menu.

Standard

$89

A homeowner who requested a free roof inspection via our landing page.

  • Homeowner name, phone, and address
  • City and ZIP code
  • Roof age and type (when provided)
  • Delivered the moment you claim it

Most common lead type

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Most Popular

Qualified

$149

A homeowner reporting known storm or hail damage, with strong insurance claim potential.

  • Everything in Standard
  • Damage type described by homeowner
  • High likelihood of insurance claim
  • Typically higher average job value

Strong insurance-claim potential

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Storm

$225

An active leak or emergency. Homeowner needs someone today.

  • Everything in Standard
  • Active leak or immediate need
  • Homeowner is ready to book immediately
  • Highest-intent, ready-to-act homeowner

Homeowner needs it now

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Every lead includes

Homeowner's full name
Direct phone number
Full property address
City and ZIP code
Roof age (when entered)
Roof type (tile, shingle, flat…)
Damage description (if reported)
UTM source (which ad it came from)

Pricing FAQ

When do I get charged?

You pay when you accept a lead we offer you. We send you an exclusive lead matched to your area with the price shown up front; you review it and pay through a secure checkout to unlock the homeowner's full contact details. No charge ever happens without your action.

What if the contact info is wrong?

If a phone number is disconnected or the address doesn't exist, we replace the lead at no charge. The homeowner filled out the form themselves, so bad info is rare.

Is there a minimum purchase?

No. Buy one lead or buy fifty. We don't have minimums, retainers, or lock-in periods.

Can I pause or stop anytime?

Yes. There are no contracts or commitments. We only send you leads when we have them for your area, and you're never obligated to buy any offer you receive.

Ready to get started?

Fill out our 2-minute contact form and we'll set you up with leads in your market.

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